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Power Team To Win

Jessica Rowell

XYIENCE Power to Win Athlete: Fitness Competitor

A lifelong athlete who played soccer, softball and volleyball, it was cheerleading that made Jessica Rowell tough. Rowell, a former Miss South Dakota has won numerous cheer awards including being a two-time Wisconsin State Championship, being named to the Wisconsin All-State Cheer team and being a two time captain of her squad. She managed to juggle cheering in college and for the Green Bay Packers cheer team while earning a degree in business administration from Augustana College.

During college, Rowell’s best friend suggested that she compete in the state beauty pageant, which turned out to be good advice. She was crowned Miss South Dakota 2009 and went on to compete in Donald Trump's Miss USA pageant in Las Vegas. Following the Miss USA pageant, Rowell began training for her first NPC Bikini show. She placed second and came out of the competition knowing that bodybuilding and fitness competitions were her passion.

Rowell loves leading a healthy lifestyle and helping enable others to be healthy. She is a supporter of the Special Olympics and the Humane Society, both of which are causes close to her heart.

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